How to attract a diverse talent pool

Diverse talent has been shown to boost creativity and productivity, giving certain attraction strategies an edge over others.

Businesses are becoming increasingly aware of the importance of identifying, developing and retaining top talent, but perhaps neglect to consider the value of diversity.

A workforce comprised of skilled professionals from diverse socioeconomic backgrounds can positively boost creativity and productivity, as team members can bring new perspectives and experiences to the table in collaboration.

Association for Talent Development reports how the healthcare industry is competing for diverse talent in the midst of talent competition and scarcity, due to the need for specialisation requirements for medical services.  

Top talent is highly sought-after by multiple healthcare employers. Candidates who possess a strong academic background, industry-related experience, and high levels of emotional intelligence are likely being courted by multiple [organisations].

 

To attract the best and brightest diverse talent, healthcare employers need to consider a more intentional approach to their recruiting efforts.

Strategies for attracting a diverse talent pool should include communicating an authentic employer branding message that establishes your organisation as a workplace of choice for diverse candidates. This can be broadcasted through:

• website copy
• social media platforms
• supporting diversity organisations
• participating in inclusive initiatives.

Association for Talent Development also recommends tracking current diversity and retainment, and setting intentional targets for improving underrepresented groups.

Arguably, the most important factor is living by these principles through creating a strong foundation of inclusive organisational culture.

Source

Investing in diverse talent gives healthcare employers advantage

Swafia Lopez Ames

Association for Talent Development